Creating the Title
Final Decision:
When I started designing the Titles, I wanted to stay true to the word, which is why I kept the Arabic word (الكيمياء) as well as the english translation. I had previous experience with graphic design work commercially in the Middle East, I was able to choose an Arabic font that fit with the theme just as well. I also gave the title a latin typeface feel, the beginning a was left deliberately to give off that greek feel. but I left the "A" at to be modern. since we are modernising an old concept it's nice to have three structures of the same word to make a whole new original look.
Colour Palette
There has been four definite colours that represent the four elements, Black, White, Red, and Yellow. however it is still not known which colour represent which exactly.
Final Decision:
When I started designing the Titles, I wanted to stay true to the word, which is why I kept the Arabic word (الكيمياء) as well as the english translation. I had previous experience with graphic design work commercially in the Middle East, I was able to choose an Arabic font that fit with the theme just as well. I also gave the title a latin typeface feel, the beginning a was left deliberately to give off that greek feel. but I left the "A" at to be modern. since we are modernising an old concept it's nice to have three structures of the same word to make a whole new original look.
Colour Palette
There has been four definite colours that represent the four elements, Black, White, Red, and Yellow. however it is still not known which colour represent which exactly.
LINK: A study that links the colour to the element
I decided to mix the four colours to give me a colour I could use for my title and credit sequences of my film. the ending colour was a very clear brown. which was a perfect colour to talk about.
In psychology the colour brown has very symbolic meaning which fits the project perfectly.
Sizing:
The reason for also sizing the title in this way is to follow modern practices of graphic design that have been applied to modern film.
Collection of links that helped me create the title:
http://www.artofthetitle.com/
http://www.smashingmagazine.com/2010/10/04/the-art-of-the-film-title-throughout-cinema-history/
http://tomchukfilms.com/articles/art_protitles.php
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